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Website Planning Checklist for Service Businesses

Before design starts, decide what each page must explain, what action it should support, and what technical basics must ship on day one.

Dracau

Plan the website before designing screens

A better website starts with page roles, service hierarchy, proof, inquiry flow, and maintenance expectations.

01

Page roles

Decide what each page owns before writing or designing it.

02

Inquiry path

Make the next step visible without turning every section into a hard sell.

03

Technical basics

Plan metadata, internal links, redirects, forms, and performance before launch.

Dracau

What to define before build

The goal is not a bigger plan. The goal is a build that is easier to execute, validate, and maintain.

01

Service hierarchy

Group offers so visitors and search engines understand what matters most.

02

Proof policy

Use only claims, examples, and visuals that can be supported.

03

Maintenance scope

Decide who edits content, watches links, and handles future page changes.

Next step

Ready to build a website that feels clear, fast, and search-ready?

Start with a short project brief. Dracau will identify the most useful starting point.

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